PETA Releases Graphic Ad, Slams Super Mario for being "Pro-Fur"

If you thought PETA (People for the Ethical Treatment of Animals) was crazy before, this takes it to a new level.  The group is now going after fictional characters.

PETA released a new ad this week, slamming Mario (better known as "Super" Mario), a popular video game character that is considered the face Nintendo.  He has been in existence since 1981 and has "worn" fur repeatedly, including 1988's Super Mario Bros. 3 and in the new "Super Mario 3D Land."

The liberal group has taken exception to Super Mario's attire and has released a picture of him beheading an animal while wearing fur.  Anger is evident on his face and Mario is covered in blood.  You can see the image below:

The ad also reads "Click to Play," although most Super Mario games read "Press Start to Play."  PETA apparently confused a computer game with video game systems, which do not have mouses.

Additionally, the game does not state whether Super Mario is actually wearing the "skin" of an animal, or if it is merely a suit that mimics an animal with human-made fibers.  Whether PETA took this into consideration is unknown.

In previous outings, Super Mario has also donned a human-sized frog costume, as seen below:

There is no word on whether PETA will make another ad featuring Mario murdering a frog.

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